• Anne Krupski appointed to support growth at Pegasus Systems

    Tuesday 3 April, 2012

    Pegasus Systems has appointed Anne Krupski as Client Services Director - Australia to support continued strong growth in Australia and international markets.

    According to Pegasus Systems Managing Director, Les Parry, the company is experiencing significant growth in demand for its hosted system for advertising, creative and professional services agencies.

    "Our growth is being fuelled by agencies that recognise the benefits of one system for all aspects of job management, a full financial system tracking everything and reporting in real-time," said Parry.

    "Anne's extensive experience working with and supporting agencies will be a great addition to the Pegasus team and a significant benefit to our clients," he said.

    As Client Services Director - Australia, Krupski is responsible for managing clear and consistent communication between Pegasus' clients and Pegasus support and development staff, and the coordination and delivery of all client support and training requirements.

    Prior to joining Pegasus, Krupski spent 18 years at BCC Adsystems in finance and senior account director roles. During this time Krupski led the Australian support team as well as managing large and small implementations, training and consulting for BCC's Enterprise system. Krupski's prior experience includes three years at DDB Worldwide in production finance and ten years as finance manager at Film Graphics.

    "Many agencies spend large amounts of time juggling between reports from their systems, extracts and spreadsheets - and still aren't 100 percent confident they've captured everything," commented Anne. "I'm looking forward to showing clients and prospects how powerful the Pegasus reporting functions are and how much simpler and efficient their day-to-day operations and finances can be."

    Pegasus clients in Australia include McCann, BMF, Host, Droga5, AJF Partnership, The Works Sydney.

  • McCann's Testimonial

    Thursday 8 December, 2011

    McCann gains insight and real-time control on the wings of Pegasus
    "It was like waking from a never ending spreadsheet nightmare."

    "Before migrating to the Pegasus advertising agency system, our finance department spent inordinate amounts of time in spreadsheets - even for simple things," stated Nick Hand, Finance Director at McCann Worldgroup in Australia.

    "For ten years we suffered with a global legacy system that delivered great P&L numbers to head office but was pretty useless in terms of information required to run the business," continued Hand.

    "We constantly lived with manual intervention and spreadsheet calculations just to deliver the information we needed on a day-to-day basis."

    Never looked back
    After four years of lobbying head office, extensive due diligence and rigorous testing, Hand was granted approval to move off the legacy system to Australasian based Pegasus Systems.

    "And we've never looked back," said Hand.

    "Not only do we rarely touch spreadsheets now but we have a clear, consistent and accessible view of the business in real-time. The finance department is more efficient and the rest of the agency is more effective and responsive to client requests," claimed Hand.

    McCann Worldgroup Australia is part of one of the world's largest marketing communications networks, McCann Worldgroup. McCann Australia clients include MasterCard, Uncle Tobys, Kimberly Clark, Bushells and Lego.

    Hand and his team undertook a full assessment of the system vendors in Australia based on an in-depth internal review, a stakeholder wish list and detailed compliance requirements. During the subsequent RFI process, the Pegasus system stood out for its range of functions from a single sign-on, its flexibility and its ease of use.

    "The dedication, industry understanding and willingness of the Pegasus team to make it work also factored in our decision," said Hand.

    "Advertising is a dynamic business that needs a similarly adaptable and nimble financial and agency platform to ensure we can make informed decisions every step of the way. Pegasus does that really well. It's so easy to change reports to meet fluid business demands."

    Instant flexibility
    Pegasus provides McCann with the flexibility to instantly view a 'big-picture' financial overview or to drill-down to each business unit, each client or even each job to better understand the exact position of any aspect of the business.

    "Without question, the robust and functionally-rich Pegasus System can easily handle the demands of a large agency. It has all the required performance, audit and control mechanisms and a team of developers and support staff that understand advertising agencies and the kind of support we need," Hand commented.

    Part of the holistic view of the agency is the historic data and information transferred during the conversion to Pegasus.

    Painless transition
    "Historic data from day one makes the move to Pegasus pretty seamless. We didn't need to parallel run old and new systems to view or query the whole financial year or produce year-on-year comparisons. The Pegasus team transferred all the data and detail we needed so we could look at historic jobs and use that information in current jobs as needed - the transition process was painless," stated Hand.

    Painless and fast. The data migration was undertaken over a single weekend with the 100-strong McCann workforce walking into the new system on Monday morning and being effective by lunchtime. Agency staff now have the ability to manage their own projects with finance providing an oversight rather than an active process role.

    "There was no resistance to the new system from staff because the old system was so woefully inadequate," stated Hand. "Users in the business now have anywhere access to better information that in turn helps deliver better client service and support."

    Pegasus Systems is a secure, hosted advertising agency system that unifies time, cost and reporting management in a single system to streamline and integrate every agency department. Pegasus allows management to understand the position of every area of the business including media, production, finance and account service. Agency staff can access detailed information to ensure projects and jobs are completed on time and on budget. Workflow and automation features streamline daily operations and reduce double entry and human error.

    Hosted system as mandatory
    According to Hand, a hosted system was mandatory. "We specifically sought a hosted system as it makes system upgrades easier and provides a uniform experience for everyone in the agency. We have a good technology environment but we're not an IT shop and didn't want the overhead of onsite servers and software. The hosted system is easier to manage and simple to access from any location - it's easy and seamless."

    Migrating the recently acquired Smart operation onto the Pegasus System has been as straight-forward as the original agency migration, but this time converting FileMaker and MYOB databases. Sixty additional staff were seamlessly added to the system overnight with access to historic and current information. The bulk of work in progress is now in Pegasus without the need for any downtime or manual alignment.

    "As the agency grows we know Pegasus can adapt to ensure we have real-time insight into our business and financial position - and still be free of the spreadsheet nightmares!" concluded Hand.

    Nick Hand
    CFO - Australia and NZ at McCann Worldgroup Advertising
    8 December 2011

  • Bamboo chooses Pegasus

    Monday 3 October, 2011

    Bamboo Marketing is a promotional marketing company based in Sydney. They have chosen Pegasus software to assist them in running their business.

  • Blackfoot implements Pegasus

    Thursday 1 September, 2011

    Blackfoot Creative is a versatile, independent Agency based in Auckland. Blackfoot has implemented Pegasus Systems Software to assist them in developing their business.

  • Sponsorship of the EFFIES

    Thursday 25 August, 2011

    Pegasus Systems has again sponsored the 'Return on Investment' Category of the EFFIE Advertising Effectiveness 2011 Awards.

    "Sponsoring the EFFIES 'Return on Investment' category is a perfect fit with Pegasus' ethos," said Pegasus chairman Mike Satterthwaite.

    Pegasus Systems congratulates Leo Burnett Sydney and Clemenger BBDO of Melbourne.

  • Agency Systems

    Friday 1 July, 2011

    If you're an Agency looking for a solution in any of the following categories, Advertising Agency Software, Advertising Agency Management Software, Advertising Agency Management Systems, Advertising Agency Finance Systems, Advertising Agency Accounting Systems, Advertising Agency Job Costing Software, Advertising Agency Job Costing Systems, or any other category as it applies to the Advertising Industry in Australia or New Zealand.

    We believe that Pegasus Systems has the right solution for you. Phone or contact us today for your solution.

  • Allan Tarrant joins Pegasus

    Friday 1 July, 2011

    Allan has worked in the Industry for the past 28 years, initially as an accountant for Ogilvy & Mather, then for the past 24 years, Allan has installed and supported finance systems into all the multi-national agencies and many more local agencies.

    After an initial part time role, Allan realised the potential of the systems Pegasus have developed for the industry and decided he wanted to be a part of the exciting future ahead.

    Using his extensive knowledge of the industry, Allan will have a dual role of assisting in the promotion of the system to the Australian market, demonstrating there is a very real alternative, and also providing Client Service Management to the growing list of Australian clients.

  • WeAreDigital moves to Pegasus

    Friday 1 July, 2011

    WeAreDigital is a digital solutions company based in Melbourne. They have moved to Pegasus System Software as a solution for their Agency Management Systems.

  • BMF Testimonial

    Thursday 30 June, 2011

    BMF Advertising was in a position where the current agency management software was no longer being supported and at the same time the growth of the business both in size and breadth was demanding a better way to use software to manage workflow and overall business management, as well as serving Finance needs.

    The key to the decision was that any new system would need to be intuitive enough to be adopted and used by many different roles within the agency, as well as having the ability to work with other software partners for "best-of-breed" results. After 18 months of reviewing options, including packages designed for other professional services industries, the shortlist was down to two providers. A final in-depth review was done on these two offerings and the decision was made to go to Pegasus. With over 200 staff and 16 years of history to be converted it was vital that the solution could be implemented with minimum disruption and with relevant and accurate historical data brought across.

    Prior to rollover the Pegasus team was very proactive in understanding our existing practices to help design templates for production, structures within client set ups and reports.

    The actual rollover process was very straightforward with the system going live on one day with no parallel run and no lost data having to be entered. The process was as simple as creating flat files from our existing system and letting Pegasus roll the data in. We worked together to reconcile all aspects of the data including financial results, WIP balances, debtors, job balances etc with Pegasus, and any minor anomalies were resolved on go live day.

    The first week the system was live Pegasus dedicated resources on site for training the entire office of over 200 staff, in a program that was geared toward the different roles. This training program had been devised prior to roll over day working with agency management to determine what was the minimum level required to help staff be up and running and able to do their jobs from day one. It was agreed that the initial stages would be "business as usual" with an ongoing plan to introduce the new features of the system over time as the users became more familiar with how it worked. For those that needed more, such as senior management and production, the new features that Pegasus offered were included in training. The overall rollover was very simple and thorough and meant that from day one all staff were able to enter time, see job details, raise estimates and PO's and view financial information easily. There was no delay in producing invoices, paying suppliers, raising estimates or any vital financial processes. The benefits that Pegasus offered from a traffic and workflow management perspective were rolled out gradually to relevant users and the system quickly became seen as invaluable to all staff.

    Since implementation Pegasus have demonstrated a willingness to work with the agency and adapt their system to our needs, without reducing the financial integrity of the product. Their ability to work with other suppliers and adapt the fields and user interface has given senior management comfort in the system being "future proof" and will grow and develop with us.

    Having Pegasus has simplified management of a job throughout the agency and provided an intuitive and simple interface for all staff to take responsibility for the financial performance of the agency.

    Brandon Bisnette
    Finance Director, BMF Advertising
    30th June 2011

  • Barnes Catmur implements Pegasus

    Monday 2 May, 2011

    Barnes Catmur and Friends, a full service Agency based in Auckland have implemented Pegasus Systems Software to assist them in running their business.

  • Shine implements Pegasus

    Friday 1 April, 2011

    Shine, an Auckland based creative Agency has implemented Pegasus Systems software as their Agency Management Software.

  • OnePartners moves to Pegasus

    Tuesday 1 March, 2011

    OnePartners, an integrated marketing communications company in Sydney has become a Pegasus Client to assist them in running their business.

  • Partizan becomes Pegasus client

    Monday 3 January, 2011

    Partizan Worldwide is an award-winning production company. Their Sydney operation has become a Pegasus client from January 2011.

  • BMF chooses Pegasus

    Wednesday 1 December, 2010

    BMF – B&T Agency of the Decade has chosen Pegasus Systems as their Agency Management Software for their offices in Sydney and Melbourne.

  • McCann Worldgroup moves to Pegasus

    Friday 1 October, 2010

    McCann Worldgroup is a leading global marketing communications company. They have moved to Pegasus Software for their Agencies in Sydney, Melbourne and New Zealand.

  • Droga5 chooses Pegasus

    Wednesday 1 September, 2010

    Droga5 New Zealand has followed their Australian counterparts and has chosen Pegasus Systems as their Agency Management Software.

  • Michelle Marshall returns

    Friday 23 July, 2010

    Michelle Marshall, known to almost all New Zealand advertising and Media agencies is returning to Pegasus after a 2 year break.

    Michelle has been out and about experiencing Pegasus from 'the other side' and will return not only with her great knowledge of the system from working with us for 14 years but also as a client, understanding and providing feedback in that capacity.

    Her primary focus in her new role is Media, developing the workbook and improving our offering to NZ clients, and also researching and developing the product for the Australian market, strengthening our complete product range and emerging as the clear market leader in both Production and Media systems across the region.

    Michelle will be based in the Auckland office, however we anticipate at least 50% of her time will be spent in the Sydney office in the new year.

    WELCOME BACK!!

  • Sponsorship of the EFFIES

    Thursday April 22, 2010

    Pegasus Systems has sponsored the 'Return on Investment' Category of the EFFIE Advertising Effectiveness 2010 Awards.

    "Sponsoring the EFFIES 'Return on Investment' category is a perfect fit with Pegasus' ethos," said Mike Satterthwaite.

  • Mike Satterthwaite joins as Chairman

    Friday October 30, 2009

    After a career of 27 years with Saatchi & Saatchi, Mike Satterthwaite joined the company as Chairman in October 2009.

    "I've always loved Pegasus - both the software and the people.

    "I didn't need asking twice when offered the opportunity to work with them and develop the Pegasus business in Australia and the region."

  • Pegasus offers Complete Financial Management for smaller agencies

    Tuesday September 1, 2009

    Pegasus is providing an outsourced finance function for agencies that have a part-time book-keeper.

    Les Parry, MD of Pegasus said "We have been providing this service for 2 of our Australian clients for over a year now and are now rolling out this service to new clients.

    "All agencies, however small, need a system to manage their workflow, time sheets, invoicing and client profitability. A part-time book-keeper usually isn't sufficiently skilled to use the system to full advantage.

    "We offer the full service from processing client invoices, providing client WIPs, client invoices, and monthly management and annual financial accounts."